FORD MOTOR CO (F) Stock Analysis — April 2026 Rating, Price, and Forecast
Company Overview — What Does FORD MOTOR CO Do?
Ford Motor Company designs, manufactures, markets, and services a range of Ford trucks, cars, sport utility vehicles, electrified vehicles, and Lincoln luxury vehicles worldwide. It operates through three segments: Automotive, Mobility, and Ford Credit. The Automotive segment sells Ford and Lincoln vehicles, service parts, and accessories through distributors and dealers, as well as through dealerships to commercial fleet customers, daily rental car companies, and governments. The Mobility segment designs and builds mobility services; and provides self-driving systems development services. The Ford Credit segment primarily engages in vehicle-related financing and leasing activities to and through automotive dealers. It provides retail installment sale contracts for new and used vehicles; and direct financing leases for new vehicles to retail and commercial customers, such as leasing companies, government entities, daily rental companies, and fleet customers. This segment also offers wholesale loans to dealers to finance the purchase of vehicle inventory; and loans to dealers to finance working capital and enhance dealership facilities, purchase dealership real estate, and other dealer vehicle programs. The company has a strategic collaboration with ARB Corporation Limited to develop a suite of aftermarket products for the new Ford Bronco. Ford Motor Company was incorporated in 1903 and is based in Dearborn, Michigan. FORD MOTOR CO (F) is classified as a large-cap stock in the Consumer Discretionary sector, specifically within the Automobiles And Trucks industry. The company is led by CEO James D. Farley and employs approximately 173,000 people, headquartered in Dearborn, Michigan. With a market capitalization of $46.8B, F is one of the prominent companies in the Consumer Discretionary sector.
FORD MOTOR CO (F) Stock Rating — Reduce (April 2026)
As of April 2026, FORD MOTOR CO receives a Reduce rating with a composite score of 43.2/100 and 2 out of 5 stars from the Blank Capital Research quantitative model.F ranks #3,262 out of 4,446 stocks in our coverage universe. Within the Consumer Discretionary sector, FORD MOTOR CO ranks #343 of 442 stocks, placing it in the lower half of its Consumer Discretionary peers. The rating is generated by a multi-factor model that weighs quality (30%), momentum (25%), value (15%), investment (10%), stability (10%), and short interest (10%).
F Stock Price and 52-Week Range
FORD MOTOR CO (F) currently trades at $12.11. The stock lost $0.13 (1.1%) in the most recent trading session. The 52-week high for F is $14.79, which means the stock is currently trading -18.1% from its annual peak. The 52-week low is $8.44, putting the stock 43.5% above its annual trough. Recent trading volume was 9.6M shares, reflecting moderate market activity.
Is F Overvalued or Undervalued? — Valuation Analysis
FORD MOTOR CO (F) carries a value factor score of 19/100 in the Blank Capital model, signaling premium valuation that prices in significant future growth. The trailing price-to-earnings ratio is 12.20x, compared to the Consumer Discretionary sector average of 24.47x — a discount of 50%. The price-to-book ratio stands at 1.28x, versus the sector average of 1.99x. The price-to-sales ratio is 0.25x, compared to 0.27x for the average Consumer Discretionary stock. On an enterprise value basis, F trades at 14.14x EV/EBITDA, versus 4.91x for the sector.
At current multiples, FORD MOTOR CO trades at a premium to most Consumer Discretionary peers. This elevated valuation may be justified if the company can sustain above-average growth rates and profitability, but it also creates downside risk if earnings disappoint expectations.
FORD MOTOR CO Profitability — ROE, Margins, and Quality Score
FORD MOTOR CO (F) earns a quality factor score of 38/100, signaling below-average profitability metrics relative to the broader market. The return on equity (ROE) is 10.5%, compared to the Consumer Discretionary sector average of 6.2%, which is within a healthy range. Return on assets (ROA) comes in at 1.3% versus the sector average of 2.5%.
On a margin basis, FORD MOTOR CO reports gross margins of 13.1%, compared to 36.9% for the sector. The operating margin is 1.7% (sector: 3.8%). Net profit margin stands at 2.0%, versus 2.1% for the average Consumer Discretionary stock. Revenue growth is running at 5.7% on a trailing basis, compared to 3.3% for the sector. Profitability is below benchmark levels, which may reflect industry headwinds, elevated reinvestment, or structural challenges.
F Debt, Balance Sheet, and Financial Health
FORD MOTOR CO has a debt-to-equity ratio of 704.0%, compared to the Consumer Discretionary sector average of 89.0%. This elevated leverage warrants close monitoring, as it increases the company's sensitivity to rising interest rates and economic downturns. The current ratio is 1.07x, suggesting adequate working capital coverage. Total debt on the balance sheet is $161.94B. Cash and equivalents stand at $26.79B.
F has a beta of 0.89, meaning it is roughly in line with the broader market in terms of price volatility. The stability factor score for FORD MOTOR CO is 72/100, indicating low-volatility characteristics and consistent price behavior that appeals to risk-averse investors.
FORD MOTOR CO Revenue and Earnings History — Quarterly Trend
In TTM 2026, FORD MOTOR CO reported revenue of $187.57B and earnings per share (EPS) of $-2.06. Net income for the quarter was $3.79B. Gross margin was 13.1%. Operating income came in at $3.27B.
In FY 2025, FORD MOTOR CO reported revenue of $187.27B and earnings per share (EPS) of $-2.06. Net income for the quarter was $-8.16B. Gross margin was 6.8%. Revenue grew 1.2% year-over-year compared to FY 2024. Operating income came in at $-9.17B.
In Q3 2025, FORD MOTOR CO reported revenue of $50.53B and earnings per share (EPS) of $0.61. Net income for the quarter was $2.45B. Gross margin was 14.1%. Revenue grew 9.4% year-over-year compared to Q3 2024. Operating income came in at $1.56B.
In Q2 2025, FORD MOTOR CO reported revenue of $50.18B and earnings per share (EPS) of $-0.01. Net income for the quarter was $-29M. Gross margin was 11.8%. Revenue grew 5.0% year-over-year compared to Q2 2024. Operating income came in at $511M.
Over the past 8 quarters, FORD MOTOR CO has demonstrated a growth trajectory, with revenue expanding from $47.81B to $187.57B. Investors analyzing F stock should weigh these quarterly trends alongside the valuation and quality metrics discussed above.
F Dividend Yield and Income Analysis
FORD MOTOR CO (F) currently pays a dividend yield of 6.3%. At this yield, a $10,000 investment in F stock would generate approximately $$627.00 in annual dividend income.
F Momentum and Technical Analysis Profile
FORD MOTOR CO (F) has a momentum factor score of 49/100, reflecting neutral trend characteristics. The stock is neither significantly outperforming nor underperforming the broader market on a momentum basis. The investment factor score is 31/100, which measures capital allocation efficiency and asset growth patterns. The short interest score of 62/100 reflects moderate short selling activity.
F vs Competitors — Consumer Discretionary Sector Ranking and Peer Comparison
Within the Consumer Discretionary sector, FORD MOTOR CO (F) ranks #343 out of 442 stocks based on the Blank Capital composite score. This places F in the lower half of all Consumer Discretionary stocks in our coverage universe. Key competitors and sector peers include MONARCH CASINO & RESORT INC (MCRI) with a score of 50.5/100, CASEYS GENERAL STORES INC (CASY) with a score of 57.3/100, INGLES MARKETS INC (IMKTA) with a score of 51.0/100, FIVE BELOW, INC (FIVE) with a score of 51.6/100, and TARGET CORP (TGT) with a score of 52.6/100.
Comparing F against the S&P 500 benchmark is also instructive for understanding relative performance. Investors can view the full F vs S&P 500 (SPY) comparison to assess how FORD MOTOR CO stacks up against the broader market across all factor dimensions.
F Next Earnings Date
No upcoming earnings date has been announced for FORD MOTOR CO (F) at this time. Check the earnings calendar for the latest scheduling updates across all stocks in our coverage universe.
Should You Buy F? — Investment Thesis Summary
The quantitative profile for FORD MOTOR CO suggests caution. The quality score of 38/100 flags below-average profitability. The value score of 19/100 indicates premium valuation. Low volatility (stability score 72/100) reduces downside risk.
In summary, FORD MOTOR CO (F) earns a Reduce rating with a composite score of 43.2/100 as of April 2026. The rating is derived from the Blank Capital Research methodology, which combines six factor dimensions into a single quantitative ranking. Investors should consider these quantitative signals alongside their own fundamental research, risk tolerance, and investment time horizon before making buy or sell decisions on F stock.
Related Resources for F Investors
Explore more research and tools: F vs S&P 500 comparison, top Consumer Discretionary stocks, stock screener, our methodology, quality factor explained, value factor explained, momentum factor explained. Compare F head-to-head with peers: F vs MCRI, F vs CASY, F vs IMKTA.