BWMX

Company Overview — What Does BETTERWARE DE MEXICO, S.A.P.I. DE C.V Do?

Betterware de Mexico, S.A.B. de C.V. operates as a direct-to-consumer company in Mexico. The company focuses on the home organization segment with a product portfolio, including home solutions, kitchen and food preservation, technology and mobility, and other categories. It serves approximately 3 million households through distributors and associates in approximately 800 communities throughout Mexico. The company was formerly known as Betterware de México, S.A.P.I. de C.V. Betterware de Mexico, S.A.B. de C.V. was founded in 1995 and is based in Zapopan, Mexico. Betterware de Mexico, S.A.B. de C.V. is a subsidiary of Campalier, S.A. de C.V. BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) is classified as a small-cap stock in the Consumer Discretionary sector, specifically within the Retail industry. The company is led by CEO Andrés Campos and employs approximately 1,270 people. With a market capitalization of $636M, BWMX is one of the notable companies in the Consumer Discretionary sector.

BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) Stock Rating — Hold (April 2026)

As of April 2026, BETTERWARE DE MEXICO, S.A.P.I. DE C.V receives a Hold rating with a composite score of 48.4/100 and 3 out of 5 stars from the Blank Capital Research quantitative model.BWMX ranks #1,170 out of 4,446 stocks in our coverage universe. Within the Consumer Discretionary sector, BETTERWARE DE MEXICO, S.A.P.I. DE C.V ranks #90 of 442 stocks, placing it in the top quartile of its Consumer Discretionary peers. The rating is generated by a multi-factor model that weighs quality (30%), momentum (25%), value (15%), investment (10%), stability (10%), and short interest (10%).

BWMX Stock Price and 52-Week Range

BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) currently trades at $18.50. The 52-week high for BWMX is $19.79, which means the stock is currently trading -6.5% from its annual peak. The 52-week low is $7.00, putting the stock 164.3% above its annual trough. Recent trading volume was 0 shares, suggesting relatively thin trading activity.

Is BWMX Overvalued or Undervalued? — Valuation Analysis

BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) carries a value factor score of 20/100 in the Blank Capital model, signaling premium valuation that prices in significant future growth. The price-to-book ratio stands at 11.71x, versus the sector average of 1.99x. The price-to-sales ratio is 0.24x, compared to 0.27x for the average Consumer Discretionary stock.

At current multiples, BETTERWARE DE MEXICO, S.A.P.I. DE C.V trades at a premium to most Consumer Discretionary peers. This elevated valuation may be justified if the company can sustain above-average growth rates and profitability, but it also creates downside risk if earnings disappoint expectations.

BETTERWARE DE MEXICO, S.A.P.I. DE C.V Profitability — ROE, Margins, and Quality Score

BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) earns a quality factor score of 41/100, signaling below-average profitability metrics relative to the broader market. The return on equity (ROE) is -1760.5%, compared to the Consumer Discretionary sector average of 6.2%, which is below typical expectations for high-quality companies. Return on assets (ROA) comes in at -196.1% versus the sector average of 2.5%.

On a margin basis, BETTERWARE DE MEXICO, S.A.P.I. DE C.V reports gross margins of 67.9%, compared to 36.9% for the sector. The operating margin is -31.8% (sector: 3.8%). Net profit margin stands at -36.3%, versus 2.1% for the average Consumer Discretionary stock. Profitability is below benchmark levels, which may reflect industry headwinds, elevated reinvestment, or structural challenges.

BWMX Debt, Balance Sheet, and Financial Health

BETTERWARE DE MEXICO, S.A.P.I. DE C.V has a debt-to-equity ratio of 435.0%, compared to the Consumer Discretionary sector average of 89.0%. This elevated leverage warrants close monitoring, as it increases the company's sensitivity to rising interest rates and economic downturns. Total debt on the balance sheet is $243M. Cash and equivalents stand at $14M.

BWMX has a beta of 0.49, meaning it is less volatile than the S&P 500, making it a relatively defensive holding. The stability factor score for BETTERWARE DE MEXICO, S.A.P.I. DE C.V is 67/100, reflecting average volatility within the normal range for its sector.

BETTERWARE DE MEXICO, S.A.P.I. DE C.V Revenue and Earnings History — Quarterly Trend

In TTM 2026, BETTERWARE DE MEXICO, S.A.P.I. DE C.V reported revenue of $676M. Net income for the quarter was $-246M. Gross margin was 67.9%. Operating income came in at $-215M.

In FY 2024, BETTERWARE DE MEXICO, S.A.P.I. DE C.V reported revenue of $676M. Net income for the quarter was $-246M. Gross margin was 67.9%. Revenue grew -12.2% year-over-year compared to FY 2023. Operating income came in at $-215M.

In FY 2023, BETTERWARE DE MEXICO, S.A.P.I. DE C.V reported revenue of $770M. Net income for the quarter was $-287M. Gross margin was 67.3%. Revenue grew 30.4% year-over-year compared to FY 2022. Operating income came in at $-238M.

In FY 2022, BETTERWARE DE MEXICO, S.A.P.I. DE C.V reported revenue of $590M. Net income for the quarter was $-200M. Gross margin was 65.4%. Revenue grew 20.3% year-over-year compared to FY 2021. Operating income came in at $-172M.

Over the past 8 quarters, BETTERWARE DE MEXICO, S.A.P.I. DE C.V has demonstrated a growth trajectory, with revenue expanding from $133M to $676M. Investors analyzing BWMX stock should weigh these quarterly trends alongside the valuation and quality metrics discussed above.

BWMX Dividend Yield and Income Analysis

BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) does not currently pay a dividend. This is common among smaller companies in the Retail industry that prefer to reinvest cash flows into business expansion rather than returning capital to shareholders. Income-focused investors looking for Consumer Discretionary dividend stocks may want to explore other Consumer Discretionary stocks or use the stock screener to filter by dividend yield.

BWMX Momentum and Technical Analysis Profile

BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) has a momentum factor score of 64/100, reflecting neutral trend characteristics. The stock is neither significantly outperforming nor underperforming the broader market on a momentum basis. The investment factor score is 58/100, which measures capital allocation efficiency and asset growth patterns. The short interest score of 47/100 reflects moderate short selling activity.

BWMX vs Competitors — Consumer Discretionary Sector Ranking and Peer Comparison

Within the Consumer Discretionary sector, BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) ranks #90 out of 442 stocks based on the Blank Capital composite score. This places BWMX in the top quartile of all Consumer Discretionary stocks in our coverage universe. Key competitors and sector peers include MONARCH CASINO & RESORT INC (MCRI) with a score of 50.5/100, CASEYS GENERAL STORES INC (CASY) with a score of 57.3/100, INGLES MARKETS INC (IMKTA) with a score of 51.0/100, FIVE BELOW, INC (FIVE) with a score of 51.6/100, and TARGET CORP (TGT) with a score of 52.6/100.

Comparing BWMX against the S&P 500 benchmark is also instructive for understanding relative performance. Investors can view the full BWMX vs S&P 500 (SPY) comparison to assess how BETTERWARE DE MEXICO, S.A.P.I. DE C.V stacks up against the broader market across all factor dimensions.

BWMX Next Earnings Date

No upcoming earnings date has been announced for BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) at this time. Check the earnings calendar for the latest scheduling updates across all stocks in our coverage universe.

Should You Buy BWMX? — Investment Thesis Summary

BETTERWARE DE MEXICO, S.A.P.I. DE C.V presents a balanced picture with arguments on both sides. The value score of 20/100 indicates premium valuation. Price momentum is positive at 64/100, suggesting the trend favors buyers. Low volatility (stability score 67/100) reduces downside risk.

In summary, BETTERWARE DE MEXICO, S.A.P.I. DE C.V (BWMX) earns a Hold rating with a composite score of 48.4/100 as of April 2026. The rating is derived from the Blank Capital Research methodology, which combines six factor dimensions into a single quantitative ranking. Investors should consider these quantitative signals alongside their own fundamental research, risk tolerance, and investment time horizon before making buy or sell decisions on BWMX stock.

Related Resources for BWMX Investors

Explore more research and tools: BWMX vs S&P 500 comparison, top Consumer Discretionary stocks, stock screener, our methodology, quality factor explained, value factor explained, momentum factor explained. Compare BWMX head-to-head with peers: BWMX vs MCRI, BWMX vs CASY, BWMX vs IMKTA.