Wix.com Ltd. (WIX) Stock Analysis — April 2026 Rating, Price, and Forecast
Company Overview — What Does Wix.com Ltd. Do?
Wix.com Ltd., together with its subsidiaries, develops and markets a cloud-based platform that enables anyone to create a website or web application in North America, Europe, Latin America, Asia, and internationally. The company offers Wix Editor, a drag-and-drop visual development and website editing environment platform; Wix ADI that enables users to create a website for their specific needs; and Corvid by Wix to create websites and web applications. It also provides Ascend by Wix, which offers its users access to a suite of approximately 20 products or features enabling them to connect with their customers, automate their work, and grow their business; Wix Logo Maker that allows users to generate a logo using artificial intelligence; Wix Answers, a support infrastructure enabling its users to help their users across various channels; and Wix Payments, a payment platform, which helps its users receive payments from their users through their Wix Website. In addition, the company offers various vertical-specific applications that business owners use to operate various aspects of their business online. Further, it provides a range of complementary services, including App Market that offers its registered users the ability to install and uninstall a range of free and paid web applications; Wix Arena, an online marketplace that brings users seeking help in creating and managing a website, together with Web experts; and Wix App, a native mobile application, which enables users to manage their Websites and Wix operating systems. As of December 31, 2021, the company had approximately 222 million registered users and 6 million premium subscriptions. The company was formerly known as Wixpress Ltd. Wix.com Ltd. was incorporated in 2006 and is headquartered in Tel Aviv, Israel. Wix.com Ltd. (WIX) is classified as a mid-cap stock in the Technology sector, specifically within the Computer Software industry. The company is led by CEO Avishai Abrahami and employs approximately 5,930 people. With a market capitalization of $5.3B, WIX is one of the notable companies in the Technology sector.
Wix.com Ltd. (WIX) Stock Rating — Hold (April 2026)
As of April 2026, Wix.com Ltd. receives a Hold rating with a composite score of 39.3/100 and 3 out of 5 stars from the Blank Capital Research quantitative model.WIX ranks #1,901 out of 4,446 stocks in our coverage universe. Within the Technology sector, Wix.com Ltd. ranks #210 of 584 stocks, placing it in the upper half of its Technology peers. The rating is generated by a multi-factor model that weighs quality (30%), momentum (25%), value (15%), investment (10%), stability (10%), and short interest (10%).
WIX Stock Price and 52-Week Range
Wix.com Ltd. (WIX) currently trades at $65.11. The stock lost $2.56 (3.8%) in the most recent trading session. The 52-week high for WIX is $191.24, which means the stock is currently trading -66.0% from its annual peak. The 52-week low is $60.22, putting the stock 8.1% above its annual trough. Recent trading volume was 4.0M shares, reflecting moderate market activity.
Is WIX Overvalued or Undervalued? — Valuation Analysis
Wix.com Ltd. (WIX) carries a value factor score of 63/100 in the Blank Capital model, indicating fair valuation relative to historical norms. The trailing price-to-earnings ratio is 26.16x, compared to the Technology sector average of 45.27x — a discount of 42%. The price-to-sales ratio is 0.67x, compared to 1.06x for the average Technology stock. On an enterprise value basis, WIX trades at 7.24x EV/EBITDA, versus 12.79x for the sector.
Overall, WIX's valuation appears roughly in line with sector benchmarks, suggesting the market is pricing the stock fairly given its current fundamentals and growth trajectory. Neither deep value nor significantly overpriced, the stock occupies a middle ground on valuation.
Wix.com Ltd. Profitability — ROE, Margins, and Quality Score
Wix.com Ltd. (WIX) earns a quality factor score of 41/100, signaling below-average profitability metrics relative to the broader market. Return on assets (ROA) comes in at 28.9% versus the sector average of -1.0%.
On a margin basis, Wix.com Ltd. reports gross margins of 67.9%, compared to 50.9% for the sector. The operating margin is 5.7% (sector: -0.5%). Net profit margin stands at 7.9%, versus -1.5% for the average Technology stock. Profitability is below benchmark levels, which may reflect industry headwinds, elevated reinvestment, or structural challenges.
WIX Debt, Balance Sheet, and Financial Health
Balance sheet data for WIX is evaluated through our stability factor. Total debt on the balance sheet is $942M. Cash and equivalents stand at $661M.
WIX has a beta of 1.10, meaning it is roughly in line with the broader market in terms of price volatility. The stability factor score for Wix.com Ltd. is 37/100, suggesting elevated price swings that may be unsuitable for conservative portfolios.
Wix.com Ltd. Revenue and Earnings History — Quarterly Trend
In TTM 2026, Wix.com Ltd. reported revenue of $1.76B and earnings per share (EPS) of $2.49. Net income for the quarter was $138M. Gross margin was 67.9%. Operating income came in at $100M.
In FY 2024, Wix.com Ltd. reported revenue of $1.76B and earnings per share (EPS) of $2.49. Net income for the quarter was $138M. Gross margin was 67.9%. Revenue grew 12.7% year-over-year compared to FY 2023. Operating income came in at $100M.
In FY 2023, Wix.com Ltd. reported revenue of $1.56B and earnings per share (EPS) of $0.58. Net income for the quarter was $33M. Gross margin was 67.2%. Revenue grew 12.5% year-over-year compared to FY 2022. Operating income came in at $-24M.
In FY 2022, Wix.com Ltd. reported revenue of $1.39B and earnings per share (EPS) of $-7.33. Net income for the quarter was $-425M. Gross margin was 62.1%. Revenue grew 9.3% year-over-year compared to FY 2021. Operating income came in at $-285M.
Over the past 8 quarters, Wix.com Ltd. has demonstrated a growth trajectory, with revenue expanding from $604M to $1.76B. Investors analyzing WIX stock should weigh these quarterly trends alongside the valuation and quality metrics discussed above.
WIX Dividend Yield and Income Analysis
Wix.com Ltd. (WIX) does not currently pay a dividend. This is common among smaller companies in the Computer Software industry that prefer to reinvest cash flows into business expansion rather than returning capital to shareholders. Income-focused investors looking for Technology dividend stocks may want to explore other Technology stocks or use the stock screener to filter by dividend yield.
WIX Momentum and Technical Analysis Profile
Wix.com Ltd. (WIX) has a momentum factor score of 27/100, signaling weak relative price performance. Stocks with low momentum scores have historically tended to continue underperforming in the near term. The investment factor score is 35/100, which measures capital allocation efficiency and asset growth patterns. The short interest score of 39/100 signals elevated short interest, which can indicate bearish sentiment among institutional investors.
WIX vs Competitors — Technology Sector Ranking and Peer Comparison
Within the Technology sector, Wix.com Ltd. (WIX) ranks #210 out of 584 stocks based on the Blank Capital composite score. This places WIX in the upper half of all Technology stocks in our coverage universe. Key competitors and sector peers include IHS Holding Ltd (IHS) with a score of 55.0/100, VERISIGN INC/CA (VRSN) with a score of 56.0/100, ESCO TECHNOLOGIES INC (ESE) with a score of 51.7/100, CareCloud, Inc. (CCLD) with a score of 46.9/100, and MMTec, Inc. (MTC) with a score of 47.4/100.
Comparing WIX against the S&P 500 benchmark is also instructive for understanding relative performance. Investors can view the full WIX vs S&P 500 (SPY) comparison to assess how Wix.com Ltd. stacks up against the broader market across all factor dimensions.
WIX Next Earnings Date
No upcoming earnings date has been announced for Wix.com Ltd. (WIX) at this time. Check the earnings calendar for the latest scheduling updates across all stocks in our coverage universe.
Should You Buy WIX? — Investment Thesis Summary
Wix.com Ltd. presents a balanced picture with arguments on both sides. The value score of 63/100 suggests attractive pricing relative to fundamentals. Momentum is weak at 27/100, a headwind for near-term performance. High volatility (stability score 37/100) increases portfolio risk.
In summary, Wix.com Ltd. (WIX) earns a Hold rating with a composite score of 39.3/100 as of April 2026. The rating is derived from the Blank Capital Research methodology, which combines six factor dimensions into a single quantitative ranking. Investors should consider these quantitative signals alongside their own fundamental research, risk tolerance, and investment time horizon before making buy or sell decisions on WIX stock.
Related Resources for WIX Investors
Explore more research and tools: WIX vs S&P 500 comparison, top Technology stocks, stock screener, our methodology, quality factor explained, value factor explained, momentum factor explained. Compare WIX head-to-head with peers: WIX vs IHS, WIX vs VRSN, WIX vs ESE.