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Verdict
Quantitative factor alignment verified for current market regime.
Quant Score
Rank
#3466
Positioning
Market Dominance
Manufacturing
Beer & Liquor
$0
Eric J. Foss
Primo Brands Corporation operates as a branded beverage company in North America. It offers solutions through water dispensers, direct delivery of refillable/reusable bottles, pre-filled Water exchange program, and water filtration appliances, as well as operates self-service water refill stations. The company has a portfolio of packaged branded beverages under the Poland Spring, Pure Life, Saratoga, Mountain Valley, Arrowhead, Deer Park, Ice Mountain, Ozarka, and Zephyrhills brands; purified brands, including Primo Water and Sparkletts; and flavored and enhanced brands, such as AC+ION and Splash Refresher. It distributes to direct-to-consumer, retail, residential, eCommerce, on-premise, and commercial channels. The company was founded in 1976 and is based in Stamford, Connecticut.
Headcount
12.0K
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X-AXIS: EV/EBITDA (LOWER = CHEAPER) | Y-AXIS: ROE (HIGHER = ELITE) | RED CIRCLE = PRMB ANALYSIS TARGET
| Stock | Rating | Score▼ | Quality | Value | Momentum | P/E | EV/EBITDA | ROE | ROA | Gross Mgn | Op Mgn | Net Mgn | Rev Growth | Div Yield | D/E | Mkt Cap | AUDIT |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
$UL UNILEVER PLC | 78 | 96 | 98 | 59 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$ASML ASML HOLDING NV | 77 | 89 | 86 | 83 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$ESLT ELBIT SYSTEMS LTD | 76 | 81 | 87 | 85 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$MT ArcelorMittal | 75 | 71 | 98 | 85 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$AMAT APPLIED MATERIALS INC /DE | 75 | 85 | 87 | 84 | 20.9x | 13.6x | 32.9% | 20.5% | 48.8% | 30.6% | 24.4% | 7.7% | 0.9% | 32.0x | $148.6B | VS | |
$SIMO Silicon Motion Technology CORP | 75 | 84 | 86 | 85 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$CODA Coda Octopus Group, Inc. | 74 | 83 | 90 | 79 | 16.3x | 11.9x | 7.4% | 7.5% | 68.3% | 19.5% | 18.2% | 29.0% | 0.0% | 0.0x | $84M | VS | |
$GSK GSK plc | 74 | 84 | 90 | 70 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$EFXT Enerflex Ltd. | 74 | 80 | 91 | 83 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$BUD Anheuser-Busch InBev SA/NV | 74 | 84 | 97 | 63 | - | - | - | - | - | - | - | - | - | - | $0 | VS | |
$PRMB Primo Brands Corp | 41 | 49 | 25 | 27 | 93.7x | 20.9x | 2.3% | 0.7% | 31.3% | 9.1% | 2.1% | 35.3% | - | 161.0x | $0 | ||
| SECTOR BENCH | - | - | - | - | - | 22.3x | 11.5x | -1.9% | 0.9% | 44.1% | 2.5% | 1.0% | 6.7% | 0.0% | 0.2x | - | REF |
Primo Brands Corp (PRMB) receives a "Reduce" rating with a composite score of 40.6/100. It ranks #3466 out of 7,333 stocks in our coverage universe and carries a 2-star rating. Ratings are driven by a 6-factor quantitative model measuring quality, value, momentum, investment, stability, and short interest.
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HQ Base
TAMPA, Florida
Lagging peers — losers tend to keep underperforming
Expensive relative to fundamentals — limited margin of safety
Average quality profile
Low volatility — smoother ride and historically better risk-adjusted returns
Aggressive spending — empire-building risk, dilutive growth
Mid-range overall rating
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Relative valuation derived from Manufacturing sector benchmarks. Model weights: EV/EBITDA (40%), P/B (35%), P/S (25%). Re-calculated daily.
Projection based on user-defined inputs. Re-calculated daily against current market data.
Reverse DCF Framework — Mauboussin Methodology
Institutional-grade Reverse DCF analysis. This model identifies the growth hurdles embedded in current market prices. When implied growth is significantly lower than historical or projected rates, a margin of safety may exist. Re-audited daily.
No analyst ratings for PRMB.
View All RatingsROIC 1.8% vs WACC 6.0% (spread -4.2%)
GM 31% vs sector 44%, OM 9% vs sector 3%
Capital turnover 0.38x
Rev growth 35%, 2yr history
Interest coverage 1.8x, Net debt/EBITDA 31.8x
Composite assessment of profitability, capital efficiency, and financial strength. Top-tier entities demonstrate sustainable cash flow generation and elite competitive moats.
Profit generated per dollar of shareholder equity
Efficiency of asset utilization
Pricing power and cost efficiency
Core business profitability
Bottom-line profitability
The Quality factor evaluates the persistence and magnitude of realized cash flows. Companies with scores >70 exhibit superior pricing power and structural financial resilience through diverse economic regimes.
Our uncertainty rating tracks the predictability of future cash flows and potential for permanent capital loss. Moderate visibility with standard industry cyclicality.
We rate Primo Brands Corp (PRMB) as a Reduce with a composite score of 40.6/100 at a current price of $19.71. The quantitative profile shows weakness across multiple dimensions, suggesting limited upside potential.
Primo Brands Corp holds a top-quartile position (#0 of 50) within the Manufacturing sector, based on our composite quantitative scoring across quality, value, momentum, and stability factors. The composite score of 40.6/100 places it at rank #3466 in our full universe.
No Moat
Medium
Poor
Fair Value
Stable competitive position in a defensive sector.
Elevated P/E ratio of 93.7x leaves little room for execution misses.
Leverage of 161% D/E amplifies downside risk.
Weak momentum suggests persistent institutional selling pressure.
Primo Brands Corp represents a reduce based on multi-factor quantitative performance.
Primo Brands Corp receives a Reduce rating from our analysis, with a composite score of 40.6/100 and 2 out of 5 stars, ranking #3466 out of 7,333 stocks. PRMB's factor profile shows weakness across multiple dimensions, suggesting the stock may underperform going forward. Existing holders may want to consider trimming positions or tightening stop-losses.
With a quality score of 49/100, PRMB shows adequate but unremarkable business quality. The company reports a return on equity of 2.3% (sector avg: -1.9%), gross margins of 31.3% (sector avg: 44.1%), net margins of 2.1% (sector avg: 1.0%). This suggests the company generates acceptable returns but may lack the competitive positioning or operational efficiency to stand out from peers.
PRMB registers a value score of just 25/100, suggesting the stock trades at a significant premium to its fundamental metrics. Key valuation metrics include a P/E ratio of 93.68x, an EV/EBITDA of 20.92x, a P/B ratio of 2.17x. High-premium valuations like this require strong future execution to avoid multiple compression, and downside risk is elevated if growth disappoints.
Primo Brands Corp's investment score of 19/100 suggests limited reinvestment activity. Key growth metrics include revenue growth of 35.3% vs. a sector average of 6.7% and a return on assets of 0.7% (sector: 0.9%). While this can be positive for mature, cash-generative businesses returning capital to shareholders, it may also signal a lack of growth opportunities or management conservatism.
Primo Brands Corp is experiencing notably weak momentum with a score of just 27/100. The stock has underperformed its peers and is trending below major moving averages. Revenue growth stands at 35.3% year-over-year, while a beta of 0.43 reflects its sensitivity to broader market moves. While deep momentum weakness can occasionally present value opportunities, it often reflects deteriorating fundamentals or structural headwinds that may persist.
PRMB shows good financial stability with a score of 75/100. Key stability metrics include a beta of 0.43 and a debt-to-equity ratio of 161.00x (sector avg: 0.2x). This suggests manageable leverage and moderate price volatility, making it appropriate for investors seeking a balance between growth potential and capital preservation.
Primo Brands Corp's short interest score of 28/100 reveals significant bearish positioning, suggesting institutional investors are actively betting against the stock. Specific risk factors include elevated leverage (D/E: 161.00x), micro-cap liquidity risk. At $0 (micro-cap), PRMB carries meaningful risk and is best suited for investors with high risk tolerance who have thoroughly evaluated the bear thesis.
Primo Brands Corp is a micro-cap company in the Manufacturing sector, ranked #0 of 50 in its sector (100th percentile) and #3466 of 7,333 overall (53rd percentile). Key comparisons include ROE of 2.3% exceeding the -1.9% sector median and operating margins of 9.1% above the 2.5% sector average. This top-quartile standing reflects exceptional competitive strength relative to Manufacturing peers.
While PRMB currently exhibits a REDUCE profile, superior opportunities exist within the MANUFACTURING sector. Our model identifies several "Strong Buy" candidates with higher quality scores and more attractive valuations among direct industry competitors.
View Top Manufacturing Alpha →Quant Factor Profile
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Improvement in Investment (19) would have the largest impact on the composite score.
EV/EBITDA 83% ABOVE SECTOR MEDIAN
ROE 222% BELOW SECTOR MEDIAN
Gross Margin 29% BELOW SECTOR MEDIAN
Above 50MA
37.18%
Net New Highs
+51081
Primo Brands (PRMB) is facing some caution heading into Q4 earnings, with analysts at RBC Capital Ma
HOLLIS, Maine, February 19, 2026--Primo Brands, together with Onyx Renewables and PowerFlex, today announced the energization of a new 13-megawatt DC onsite solar project at Primo Brands’ bottling facility for Poland Spring in Hollis, Maine. The ground-mounted solar array is expected to generate about 18 million kilowatt-hours of clean electricity annually, reducing the facility’s carbon footprint while providing long-term cost predictability.
Aristotle Capital Boston, LLC, an investment advisor, released its fourth-quarter investor letter for “Small Cap Equity Fund”. A copy of the letter can be downloaded here. U.S. small-cap equities reported modest gains in the fourth quarter of 2025. The quarter started as a continuation of the post-Liberation Day risk-on market environment, while it ended on […]
Primo Brands Corporation (NYSE:PRMB) is one of the most promising low-cost stocks to buy now. On January 8, Mizuho lowered its price target on Primo Brands to $24 from $28 with an Outperform rating. This adjustment was made as part of the firm’s 2026 food producers sector outlook. The firm expects growth in the healthy […]
Recent performance snapshot Primo Brands (PRMB) has seen mixed share performance recently, with a 0.8% decline over the past day and a 4.4% decline over the past week, alongside gains over the past month and the past 3 months. See our latest analysis for Primo Brands. At a share price of US$18.76, Primo Brands has experienced near-term weakness, with 1-week and 1-day share price declines. However, its year-to-date share price return of 15.9% and 3-year total shareholder return of 25.5%...