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Verdict
Quantitative factor alignment verified for current market regime.
Quant Score
Rank
#1167
Positioning
Market Dominance
Manufacturing
Apparel
$99.6B
John J. Donahoe
NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories. NIKE brand products include running, basketball, the Jordan brand, football, training, and sportswear. It also markets products designed for kids, as well as for other athletic and recreational uses.
Headcount
79.1K
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Dates updated upon official exchange announcement.
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X-AXIS: EV/EBITDA (LOWER = CHEAPER) | Y-AXIS: ROE (HIGHER = ELITE) | RED CIRCLE = NKE ANALYSIS TARGET
| Stock | Rating | Score▼ | Quality | Value | Momentum | P/E | EV/EBITDA | ROE | ROA | Gross Mgn | Op Mgn | Net Mgn | Rev Growth | Div Yield | D/E | Mkt Cap | AUDIT |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
$UL UNILEVER PLC | 78 | 96 | 98 | 59 | - | - | 28.5% | 8.0% | 100.0% | 100.0% | 10.4% | -4.6% | 3.3% | 0.0x | $141.8B | VS | |
$ASML ASML HOLDING NV | 77 | 89 | 86 | 83 | - | - | 46.1% | 16.6% | 51.3% | 31.9% | 26.8% | -4.0% | 1.0% | 25.0x | $272.1B | VS | |
$ESLT ELBIT SYSTEMS LTD | 76 | 81 | 87 | 85 | - | - | 10.3% | 3.1% | 24.1% | 7.2% | 4.7% | 14.3% | 0.8% | 25.0x | $11.4B | VS | |
$MT ArcelorMittal | 75 | 71 | 98 | 85 | - | - | 2.2% | 1.5% | 9.3% | 5.3% | 2.2% | -8.5% | 2.2% | 16.0x | $18.9B | VS | |
$AMAT APPLIED MATERIALS INC /DE | 75 | 85 | 87 | 84 | 20.9x | 13.6x | 35.5% | 19.8% | 48.7% | 29.2% | 24.7% | 4.4% | 0.8% | 32.0x | $181.9B | VS | |
$SIMO Silicon Motion Technology CORP | 75 | 84 | 86 | 85 | - | - | 11.8% | 8.8% | 45.9% | 11.3% | 11.1% | 25.7% | 3.7% | 0.0x | $1.8B | VS | |
$CODA Coda Octopus Group, Inc. | 74 | 83 | 90 | 79 | 16.3x | 11.9x | 7.6% | 7.0% | 66.5% | 17.1% | 15.6% | 39.0% | 0.0% | 0.0x | $115M | VS | |
$GSK GSK plc | 74 | 84 | 90 | 70 | - | - | 22.6% | 4.9% | 71.2% | 12.8% | 9.4% | 1.7% | 5.9% | 124.0x | $72.1B | VS | |
$EFXT Enerflex Ltd. | 74 | 80 | 91 | 83 | - | - | 3.0% | 1.1% | 20.9% | 7.3% | 1.3% | 3.0% | 0.9% | 67.0x | $1.2B | VS | |
$BUD Anheuser-Busch InBev SA/NV | 74 | 84 | 97 | 63 | - | - | 8.2% | 3.5% | 55.3% | 25.9% | 12.4% | 0.7% | 1.7% | 0.0x | $87.0B | VS | |
$NKE NIKE, Inc. | 56 | 73 | 64 | 33 | 27.9x | 23.2x | 24.7% | 9.2% | 42.0% | 8.7% | 7.3% | 7.2% | 2.5% | 168.0x | $99.6B | ||
| SECTOR BENCH | - | - | - | - | - | 22.3x | 11.5x | -2.5% | -0.1% | 42.5% | 1.3% | -0.2% | 5.9% | 0.0% | 0.2x | - | REF |
NIKE, Inc. (NKE) receives a "Hold" rating with a composite score of 55.8/100. It ranks #1167 out of 7,333 stocks in our coverage universe and carries a 3-star rating. Ratings are driven by a 6-factor quantitative model measuring quality, value, momentum, investment, stability, and short interest.
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YOY expansion rate
Core pricing power
Operating efficiency
Bottom-line conversion
Equity capital efficiency
Asset base utilization
Financial leverage load
Direct cash return
John J. Donahoe
Chief Executive Officer
Labor Force
79,100
73
46
70
Audit Verdict: Average governance indicators based on financial metrics.
No recent insider transactions available for NKE
HQ Base
Beaverton, Oregon
Lagging peers — losers tend to keep underperforming
Trading at a discount to fundamentals — favorable entry valuation
High profitability & efficiency — strong quality floor supports entry
Low volatility — smoother ride and historically better risk-adjusted returns
Moderate investment profile
Mid-range overall rating
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Relative valuation derived from Manufacturing sector benchmarks. Model weights: EV/EBITDA (40%), P/B (35%), P/S (25%). Re-calculated daily.
Projection based on user-defined inputs. Re-calculated daily against current market data.
Reverse DCF Framework — Mauboussin Methodology
Institutional-grade Reverse DCF analysis. This model identifies the growth hurdles embedded in current market prices. When implied growth is significantly lower than historical or projected rates, a margin of safety may exist. Re-audited daily.
No analyst ratings for NKE.
View All RatingsNet income exceeding cash flow (Accrual bloat detected)
Material decline in asset turnover efficiency detected
| Factor | Global | Sector | Tilt |
|---|---|---|---|
| PROFITABILITY | 73 | 80 | -7DRAG |
| MOMENTUM | 33 | 13 | +20ALPHA |
| VALUATION | 64 | 52 | +12ALPHA |
| INVESTMENT | 46 | 84 | -38DRAG |
| STABILITY | 70 | 66 | +4NEUTRAL |
| SHORT INT | 41 | 34 | +7ALPHA |
Global = full universe. Sector = relative to industry peers. Positive tilt indicates idiosyncratic strength.
ROIC 76.1% vs WACC 9.3% (spread +66.8%)
GM 42% vs sector 43%, OM 9% vs sector 1%
Capital turnover 11.94x
Rev growth 7%, 11yr history
Interest coverage N/A, Net debt/EBITDA 1.0x
Composite assessment of profitability, capital efficiency, and financial strength. Top-tier entities demonstrate sustainable cash flow generation and elite competitive moats.
Profit generated per dollar of shareholder equity
Efficiency of asset utilization
Pricing power and cost efficiency
Core business profitability
Bottom-line profitability
The Quality factor evaluates the persistence and magnitude of realized cash flows. Companies with scores >70 exhibit superior pricing power and structural financial resilience through diverse economic regimes.
Our uncertainty rating tracks the predictability of future cash flows and potential for permanent capital loss. Moderate visibility with standard industry cyclicality.
Our model assigns NIKE, Inc. a Hold rating, with a composite score of 55.8/100 and 3 out of 5 stars. Ranked #1167 of 7,333 stocks, NKE presents a mixed quantitative picture — neither compelling enough to initiate new positions nor weak enough to warrant selling. Investors already holding may consider maintaining their position while monitoring for changes in the factor profile.
NKE earns a quality score of 73/100, indicating above-average business quality. The company reports a return on equity of 24.7% (sector avg: -2.5%), gross margins of 42.0% (sector avg: 42.5%), net margins of 7.3% (sector avg: -0.2%). Companies in this tier generally demonstrate consistent profitability and efficient capital deployment, though they may face some competitive pressure.
NKE's value score of 64/100 indicates the stock is fairly valued based on its current fundamentals. Key valuation metrics include a P/E ratio of 27.85x, an EV/EBITDA of 23.16x, a P/B ratio of 6.87x. At this level, neither a clear bargain nor overpriced, the stock's attractiveness depends more on forward growth expectations and qualitative factors.
With an investment score of 46/100, NKE exhibits moderate growth-oriented spending. Key growth metrics include revenue growth of 7.2% vs. a sector average of 5.9% and a return on assets of 9.2% (sector: -0.1%). The company appears to be balancing growth investments with capital returns, though the pace of investment may not be enough to accelerate top-line growth meaningfully.
NKE is currently showing below-average momentum at 33/100, which may indicate weakening institutional interest or negative sentiment shifts. Revenue growth stands at 7.2% year-over-year, while a beta of 1.09 reflects its sensitivity to broader market moves. Investors should note that declining momentum can precede further price weakness, though contrarian opportunities sometimes emerge at these levels.
NKE shows good financial stability with a score of 70/100. Key stability metrics include a beta of 1.09 and a debt-to-equity ratio of 168.00x (sector avg: 0.2x). This suggests manageable leverage and moderate price volatility, making it appropriate for investors seeking a balance between growth potential and capital preservation.
The short interest score of 41/100 for NKE suggests somewhat elevated bearish positioning by institutional traders. Specific risk factors include elevated leverage (D/E: 168.00x). With a $99.6B market cap (large-cap), NIKE, Inc. may experience above-average volatility. Investors should consider whether the short thesis has merit or if it creates a potential short-squeeze opportunity.
NKE pays a solid dividend yield of 2.5%, contributing an income component to total returns. This moderate yield suggests a balance between returning capital to shareholders and retaining earnings for reinvestment — a common profile among quality compounders.
NIKE, Inc. is a large-cap company in the Manufacturing sector, ranked #0 of 50 in its sector (100th percentile) and #1167 of 7,333 overall (84th percentile). Key comparisons include ROE of 24.7% exceeding the -2.5% sector median and operating margins of 8.7% above the 1.3% sector average. This top-quartile standing reflects exceptional competitive strength relative to Manufacturing peers.
While NKE currently exhibits a HOLD profile, superior opportunities exist within the MANUFACTURING sector. Our model identifies several "Strong Buy" candidates with higher quality scores and more attractive valuations among direct industry competitors.
View Top Manufacturing Alpha →Quant Factor Profile
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Momentum (33) is the limiting factor — improvement here would lift the composite score most.
EV/EBITDA 102% ABOVE SECTOR MEDIAN
ROE 1095% BELOW SECTOR MEDIAN
Gross Margin IN LINE WITH SECTOR BENCHMARKS
AUDIT DATA AS OF NOV 30, 2025 (Q3 FY2025)
We rate NIKE, Inc. (NKE) as a Hold with a composite score of 55.8/100 at a current price of $64.07. The stock presents a mixed quantitative picture — neither compelling enough to warrant new accumulation nor weak enough to justify selling for existing holders. Our factors are split, and the overall profile suggests patience is warranted.
The rating is primarily driven by strength in quality (73th percentile) and stability (70th percentile), which together account for the majority of the composite score. Offsetting weakness in momentum (33th percentile) and investment (46th percentile) tempers our overall conviction. We assign a Narrow Moat rating (62/100), Medium uncertainty, and Standard capital allocation.
Key items to watch: momentum to confirm whether the current price trend has legs; balance sheet deleveraging progress. Any material change in these dynamics could warrant a reassessment of our rating. The moat trend is stable, which suggests the competitive landscape is stable for now.
NIKE, Inc. holds a top-quartile position (#0 of 50) within the Manufacturing sector, based on our composite quantitative scoring across quality, value, momentum, and stability factors. The composite score of 55.8/100 places it at rank #1167 in our full 7,333-stock universe. With a $99.6B market capitalization, NIKE, Inc. operates at meaningful scale within the Manufacturing sector, providing competitive advantages in distribution, procurement, and customer reach.
Revenue is growing at 7%, though momentum at the 33th percentile suggests the market has not yet fully recognized this trajectory. This potential disconnect between fundamental improvement and market recognition could represent an opportunity for patient investors if the growth trend persists.
The margin cascade tells an important story: gross margins of 42% (-0.5pp vs sector) narrow to operating margins of 9% (+7.4pp vs sector) and net margins of 7.3%, yielding a gross-to-net conversion rate of 17%. This conversion rate is typical for the sector, suggesting a standard cost structure without notable efficiency advantages or disadvantages.
At a current price of $64.07, NIKE, Inc. is trading near fair value based on current fundamentals. Our value factor score of 64/100 reflects a composite assessment across multiple valuation metrics including price-to-earnings, price-to-book, EV/EBITDA, and price-to-sales ratios relative to both sector peers and the broader market. Valuation metrics are mixed, with no strong signal of mispricing in either direction.
The stock currently trades at a P/E of 27.9x (a 25% premium to the sector median of 22.3x), EV/EBITDA of 23.2x (at a premium), P/B of 6.9x, P/S of 2.0x. The above-sector P/E multiple suggests the market is pricing in superior growth or quality, which our analysis partially supports given strong quality metrics.
Gross margins of 42% signal strong pricing power and brand/IP advantages — businesses with margins above 40% have historically demonstrated more resilient earnings through economic cycles.
Returns on equity of 24.7% exceed the cost of equity for most companies, indicating genuine shareholder value creation and a reinvestment engine that compounds wealth over time.
A 2.49% dividend yield provides income while you wait, and dividends historically account for a significant portion of total equity returns.
Return on assets of 9.2% indicates efficient deployment of the full asset base, not just equity capital.
Elevated leverage (168% D/E) amplifies downside risk and limits management's financial flexibility in adverse scenarios.
Weak momentum (33th percentile) suggests institutional selling pressure and unfavorable technical dynamics that may persist.
We assign a Medium uncertainty rating to NIKE, Inc.. The stock presents a balanced risk profile: significant leverage (168% debt-to-equity). While not risk-free, the core business fundamentals are adequate to withstand moderate economic stress, and the range of potential outcomes around our fair value estimate is manageable.
Specific risk factors that inform our assessment include: significant leverage (168% debt-to-equity). Each of these factors independently widens the distribution of potential outcomes, and in combination they create a risk profile that demands careful position sizing. The stability factor at the 70th percentile and quality factor at the 73th percentile provide a quantitative summary of the overall risk landscape.
Key risk mitigants include: healthy gross margins of 42% provide a buffer against cost pressures; above-average stability (70th percentile) suggests predictable business dynamics; large-cap scale ($99.6B) provides resilience. These factors partially offset the identified risks and provide downside protection in adverse scenarios. On balance, the risk-reward profile is favorable for long-term investors.
We rate NIKE, Inc.'s capital allocation as Standard. Management has shown adequate — though not exceptional — stewardship of shareholder capital. Returns on equity stand at 24.7%, and the balance sheet is managed within acceptable parameters (D/E: 168%). Exemplary allocators typically sustain ROE above 20% and D/E below 50%; NIKE, Inc. falls short on at least one dimension.
There is room for improvement in optimizing the capital structure or enhancing shareholder returns. The 2.49% dividend yield provides some income return, but the overall capital allocation framework would benefit from either higher reinvestment returns, improved balance sheet efficiency, or increased shareholder distributions. We will monitor for signs of strategic improvement that could warrant an upgrade.
In summary, NIKE, Inc. receives a Hold rating with a composite score of 55.8/100 (rank #1167 of 7,333). Our quantitative framework assigns a Narrow Moat (62/100, trend: stable), Medium uncertainty, and Standard capital allocation. The average factor score across quality, value, momentum, stability, and investment is 57/100.
Our analysis supports a neutral stance on NIKE, Inc.. While the quantitative profile is not weak enough to warrant selling, it lacks the multi-factor strength required for a buy recommendation. Existing holders should maintain positions and monitor for catalysts — either fundamental improvement or valuation compression — that would shift the risk-reward balance.
Analysis derived from Blank Capital Research quantitative terminal. For informational purposes only. No trade solicitation. Past performance not indicative of future results. Consult a qualified advisor.
We assign NIKE, Inc. a Narrow Moat rating with a composite moat score of 62/100. The ROIC-WACC spread of +66.8% is the primary signal of economic value creation. The company possesses identifiable competitive advantages, though they are less entrenched than those of wide-moat peers. Our analysis indicates that NIKE, Inc. can sustain above-average returns on invested capital for at least 10 years, with the strongest contributor being economic value creation at 18.8/20.
The strongest moat sources are economic value creation (18.8/20) and margin superiority (13.9/20). ROIC 76.1% vs WACC 9.3% (spread +66.8%). GM 42% vs sector 43%, OM 9% vs sector 1%. These pillars form the core of NIKE, Inc.'s competitive identity and are the primary drivers of excess returns in our framework.
Areas of relative weakness include growth durability (9/20) and reinvestment efficiency (10/20). Rev growth 7%, 11yr history. Improvement in these areas could meaningfully widen the moat over time, while deterioration would be an early warning of competitive erosion.
Our moat trend assessment is Stable. Multi-year ROIC and operating margin trajectories show neither meaningful improvement nor deterioration, suggesting the competitive position is steady. We expect NIKE, Inc.'s moat profile to remain largely unchanged absent a material shift in return on capital or industry dynamics.
Key profit drivers include gross margins of 42% providing a solid profitability foundation, moderate revenue growth of 7%, returns on equity of 24.7% driving shareholder value creation. The margin cascade from 42% gross to 9% operating to 7.3% net reveals the company's cost structure and reinvestment intensity. Our analysis indicates that the profit engine is high-quality and likely sustainable, with the quality factor at the 73th percentile.
The margin profile shows gross margins of 42%, operating margins of 9%, net margins of 7.3%. Return metrics include ROE of 24.7% and ROA of 9.2%. Relative to the Manufacturing sector, gross margins are 0.5 percentage points below the sector median of 43%, and ROE of 24.7% compares to a sector median of -2.5%.
The balance sheet reflects high leverage with D/E of 168%, which may limit financial flexibility, a dividend yield of 2.49%, revenue growth of 7%. The sector median D/E is 0%, putting NIKE, Inc. at higher leverage than the typical peer. Elevated leverage in combination with the current margin profile warrants close monitoring for any deterioration in debt-servicing capacity.
Above 50MA
37.18%
Net New Highs
+51081

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Nike and Costco launched a limited-edition Kirkland Signature x Nike SB Dunk Low sneaker at just 8 Costco locations in January, which became a social media hit with resale prices exceeding $400 despite the $135 retail price. The collaboration demonstrates Nike's strategic shift under CEO Elliott Hill to rebuild brand value through scarcity rather than volume, moving away from years of over-saturation in retail channels. While the partnership won't significantly boost sales unless expanded, it signals Nike's successful turnaround strategy and renewed ability to generate consumer excitement.

Nike is presented as an attractive value stock opportunity despite current struggles. Under new CEO Elliott Hill's turnaround strategy, the company is focusing on its strong brand and wholesale channel expansion. While China sales declined 17% and tariffs pressured margins, North America and Europe showed accelerating growth. Analysts expect significant earnings-per-share rebound in fiscal 2027, with the stock trading at 25x forward earnings offering potential value for patient investors.